Mobile Internet usage has surpassed desktop Internet usage already in 2015. In fact, 80% of Internet users own a Smartphone and use it to access the Internet.
And, even though most of the office users are still using desktop or laptop computers to access their business applications, smart leaders look into the future and see the trend that can’t be neglected… If you want future-proof solutions, you need them to be appealing to mobile users!
It may be less obvious in a B2B environment, but if your company even remotely expects to start generating sales through B2C channels, mobile friendly software applications are a MUST.
Users will be grateful and vote with their wallets, since you are among those few, who do not limit them to large screens or inconvenient browsing experience on a mobile device.